Just across the Monongahela River from Morgantown sits a small greenhouse with a picturesque view of Woodburn Hall. During the winter months, you might notice its soft pinkish purple glow, but if you weren’t looking for it, you’d probably never notice the unassuming structure. The real surprise though is not that the greenhouse simply exists, but rather that it houses an innovative horticulture operation called Micro Genesis.
In a groundbreaking new partnership, the WVU LaunchLab Network partnered with AlphaLab Gear to hold a pitch competition for WVU students and alumni. The winner of the competition earned a coveted slot in the semi-final selection round for the AlphaLab Gear Hardware Cup, which boasts a $50,000 grand prize. The Hardware Cup’s goal is “to find and highlight the most promising physical product startups in the nation,” and West Virginia University’s innovations are very promising.